Google Ads is Google's powerful online advertising platform that allows businesses to show ads across Google Search, YouTube, websites, apps, and more. It uses a pay-per-click (PPC) model, meaning you only pay when someone clicks on your ad.
With Google Ads, you can:
Target specific audiences by keywords, location, age, interests, and more
Get immediate visibility on search engines and popular websites
Control your budget and bidding based on your goals
Track performance with detailed analytics and conversion data
It’s ideal for businesses that want to drive:
More traffic
Leads
Sales
Brand awareness